Straight Talk Special Issue: Financial Services - 33

attention on the future side,
which we call the Power of One
LeasePlan.

wanting to change is not true, he
said. They just don't want to be
changed.

Selling the change

Basically, this means you have to
make sure people are on the
journey with you. You need to
explain to people where we are
going, you need to explain why,
and you need to let them know
what's in it for them. If you're
not open and transparent, they'll
turn against you. People are
smart. They know what's
happening. They can put two
and two together. And if you

Beyond the technological
challenges, all of this involves
change management, which is an
issue I've dealt with my whole
career. Getting this right isn't
easy, but one thing that helps is
thinking of something someone
told me when I was at a Nordic
based food company called Arla:
all this talk about people not

withhold information, they will
answer their questions by
creating their own truth, and it's
usually the worst-case scenario.
People sometimes ask, aren't all
these changes a big threat to
you? And yes, you could say that.
But the way we view this is:
imagine there's a long-term
forecast for more storms. Most
people will seek shelter, and a
few will build wind turbines.
We've decided we want to do
the latter. Yes, it is a threat, but
it's also a huge opportunity.

TAKEAWAYS:
*

As a company in the auto
lease business, LeasePlan
faces two simultaneous
digital transformations: the
company's operations and
the reinvention of the car.

*

The rise of data means that
IT will not only be a tool for
increasing eļ¬ƒciencies, but a
true enabler for business
growth and customer value.

*

Outsource optimization
work. This frees you to focus
your best thinking on
building your future
business.

*

One key to change
management is recognizing
that people don't mind
change; rather, they mind
change that is forced on
them without an
explanation.

33



Straight Talk Special Issue: Financial Services

Table of Contents for the Digital Edition of Straight Talk Special Issue: Financial Services

Contents
Straight Talk Special Issue: Financial Services - Cover1
Straight Talk Special Issue: Financial Services - Cover2
Straight Talk Special Issue: Financial Services - 1
Straight Talk Special Issue: Financial Services - Contents
Straight Talk Special Issue: Financial Services - 3
Straight Talk Special Issue: Financial Services - 4
Straight Talk Special Issue: Financial Services - 5
Straight Talk Special Issue: Financial Services - 6
Straight Talk Special Issue: Financial Services - 7
Straight Talk Special Issue: Financial Services - 8
Straight Talk Special Issue: Financial Services - 9
Straight Talk Special Issue: Financial Services - 10
Straight Talk Special Issue: Financial Services - 11
Straight Talk Special Issue: Financial Services - 12
Straight Talk Special Issue: Financial Services - 13
Straight Talk Special Issue: Financial Services - 14
Straight Talk Special Issue: Financial Services - 15
Straight Talk Special Issue: Financial Services - 16
Straight Talk Special Issue: Financial Services - 17
Straight Talk Special Issue: Financial Services - 18
Straight Talk Special Issue: Financial Services - 19
Straight Talk Special Issue: Financial Services - 20
Straight Talk Special Issue: Financial Services - 21
Straight Talk Special Issue: Financial Services - 22
Straight Talk Special Issue: Financial Services - 23
Straight Talk Special Issue: Financial Services - 24
Straight Talk Special Issue: Financial Services - 25
Straight Talk Special Issue: Financial Services - 26
Straight Talk Special Issue: Financial Services - 27
Straight Talk Special Issue: Financial Services - 28
Straight Talk Special Issue: Financial Services - 29
Straight Talk Special Issue: Financial Services - 30
Straight Talk Special Issue: Financial Services - 31
Straight Talk Special Issue: Financial Services - 32
Straight Talk Special Issue: Financial Services - 33
Straight Talk Special Issue: Financial Services - 34
Straight Talk Special Issue: Financial Services - 35
Straight Talk Special Issue: Financial Services - 36
Straight Talk Special Issue: Financial Services - 37
Straight Talk Special Issue: Financial Services - 38
Straight Talk Special Issue: Financial Services - 39
Straight Talk Special Issue: Financial Services - 40
Straight Talk Special Issue: Financial Services - Cover3
Straight Talk Special Issue: Financial Services - Cover4
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https://magazine.straighttalkonline.com/issue11
https://magazine.straighttalkonline.com/issue10
https://magazine.straighttalkonline.com/issue9
https://magazine.straighttalkonline.com/womeninit
https://magazine.straighttalkonline.com/financialservices
https://magazine.straighttalkonline.com/issue8
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https://magazine.straighttalkonline.com/issue6
https://magazine.straighttalkonline.com/issue5
https://magazine.straighttalkonline.com/issue4
https://magazine.straighttalkonline.com/issue3
https://magazine.straighttalkonline.com/issue2
https://magazine.straighttalkonline.com/issue1
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