ST Women in Technology - 45

Elsa Bernadotte, 30
Co-Founder, Karma; Stockholm, Sweden
Mission: Eliminate food waste at restaurants, grocers, and cafes through innovative digital
techniques
Achievements: Karma is a user-friendly app that allows customers to track the food they
potentially waste and lets them buy food that would otherwise be unsold. Also, co-founded
Pop Fruits, a company offering frozen fruits as a healthy alternative to ice cream, and led its
business development across Europe.
Joy Buolamwini, 29
Founder, Algorithmic Justice League; Cambridge, Massachusetts
Mission: Highlight algorithmic bias in media, art, and science and provide a space for people
to voice concerns and experiences with bias in coding
Achievements: Led Code4Rights, which facilitates development of human rights-focused
mobile applications. In partnership with the Center on Privacy & Technology at Georgetown
Law, established the Safe Face Pledge to prevent lethal use and mitigate abuse of facial
recognition technology.
Quote: "One clear danger presented by artificial intelligence is that of algorithmic bias... [for
example,] where white faces were seen more favourably by machines than faces with colour".
Marita Cheng, 30
Founder & CEO, aubot; Melbourne, Australia
Mission: Build robots that help us in our everyday lives
Achievements: aubot is a tele-presence and prosthetics company that allows children with
cancer to attend school through virtual-reality robots. Also co-founded, Aipoly, a smart phone
application that lets blind people locate and recognize objects in real time.
Quote: "Knowing what the worst that can happen looks like makes it less stressful to take a
leap of faith and reach for the stars."

Zoe Condliffe, 28
Founder, She's A Crowd; Brunswick, Victoria, Australia
Mission: Build a global dataset of women's stories about gender-based violence to influence
those with the power to reduce the prevalence of such violence.
Achievements: She's A Crowd uses storytelling data and an online platform to make cities
safer for women. Also, led the development of the digital mapping tool, Free To Be, that maps
sites of harassment in cities.
Quote: "There is no point hiding, or trying to appear perfect, when being vulnerable gives
other women the strength to take risks, dream huge and be bold."
Cecilia Corral, 29
Co-Founder of CareMessage; San Francisco, California
Mission: Help healthcare organizations improve outcomes for underserved populations
Achievements: CareMessage is a non-profit organization focused on using mobile
technologies to improve care in neglected communities.
Quote: "These very real challenges that our populations face are very different than what
[investors] are probably hearing from other healthcare tech companies that they're funding."

Karen Dolva, 29
Co-Founder & CEO, No Isolation; Oslo, Norway
Mission: Reduce involuntary loneliness and social isolation through new communication tools
Achievements: Creates technology solutions to connect otherwise isolated individuals - for
example, a device that allows digitally savvy grandchildren to share photos and make video
calls with their analog-comfortable grandparents.
Quote: "We would never have started No Isolation unless we could help someone. That was
the one thing we were absolutely sure about when we started."

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ST Women in Technology

Table of Contents for the Digital Edition of ST Women in Technology

Contents
ST Women in Technology - Cover1
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ST Women in Technology - Cover4
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ST Women in Technology - Poster 1
ST Women in Technology - Poster 2
ST Women in Technology - Poster 3
ST Women in Technology - Poster 4
ST Women in Technology - Poster 5
ST Women in Technology - Poster 6
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