CIO Straight Talk - Issue 6 - 39
them. This positions us as a more
your old communication habits here."
attractive workplace to the workers of
A bit crude? Maybe. But it caught
the future. It wouldn't take much to
people's attention and got them on
get those latest generations on board
board. By spreading our message
with the change.
enterprise-wide, we created strong
The rest of the organization was
a different matter. We knew this
was going to be more than just a
momentum and set the stage for
company-wide adoption.
Rather than take the typical IT help
technology replacement. We realized
desk approach to support - which
very early on that if we presented
would have been overwhelming,
this as an e-mail or collaboration
given that we were rolling this out
replacement, our existing employees
to tens of thousands of users - we
would concentrate on comparing
held open forums. Tellingly, three
the tools to the ones that have come
quarters of the questions people had
before. Instead, we promoted this
about Google Apps were answered by
as a game changer - one that would
One sign, outside
the bathrooms,
stated, 'Flush your old
communication habits
here.' A bit crude?
Maybe. But it caught
people's attention and
got them on board.
business people.
transform the way we communicate,
We also introduced Google Stories:
the way we collaborate, the way
every month we asked each region to
we create transparency. It would
submit success stories about using
also enable our different operating
the apps. They shared how this
companies to work together in this
technology was transforming some
manner for the very first time.
aspect of the way they worked. And
This wasn't a typical IT project
with simply a technical project plan,
followed by testing, implementation,
and optional training. Together with
our business partners, we engaged
those stories further stoked interest in
adoption of the apps.
Under-Promise, OverDeliver
a design agency to help us create an
internal marketing campaign for the
The beauty of going with a cloud
rollout of Google Apps, using the
solution is that people's expectations
initiative's "Together, faster" name as
are lower than they would be for a
a theme. This was the furthest thing
customized solution. As a result, we
from a typical IT project for us. We
could have very frank discussions
approached it as a transformation that about what was possible and what
required effective communication
wasn't. We were able to make it clear
and change management. We had
that certain functionality would take
mandatory training sessions. We set
some time while other capabilities
up Google Booths to answer questions just weren't in the cards. We were
and solve issues. We had signs and
open and transparent. If there were
banners throughout our offices
alternatives, we'd offer them.
asking, "Do you want to enter a new
With traditional, customized on-
era of working together?" One sign,
premise software, you can wind up
outside the bathrooms, stated, "Flush
in endless debates about what button
CIO Straight Talk | 39
CIO Straight Talk - Issue 6
Table of Contents for the Digital Edition of CIO Straight Talk - Issue 6
Contents
CIO Straight Talk - Issue 6 - Cover1
CIO Straight Talk - Issue 6 - Contents
CIO Straight Talk - Issue 6 - 3
CIO Straight Talk - Issue 6 - 4
CIO Straight Talk - Issue 6 - 5
CIO Straight Talk - Issue 6 - 6
CIO Straight Talk - Issue 6 - 7
CIO Straight Talk - Issue 6 - 8
CIO Straight Talk - Issue 6 - 9
CIO Straight Talk - Issue 6 - 10
CIO Straight Talk - Issue 6 - 11
CIO Straight Talk - Issue 6 - 12
CIO Straight Talk - Issue 6 - 13
CIO Straight Talk - Issue 6 - 14
CIO Straight Talk - Issue 6 - 15
CIO Straight Talk - Issue 6 - 16
CIO Straight Talk - Issue 6 - 17
CIO Straight Talk - Issue 6 - 18
CIO Straight Talk - Issue 6 - 19
CIO Straight Talk - Issue 6 - 20
CIO Straight Talk - Issue 6 - 21
CIO Straight Talk - Issue 6 - 22
CIO Straight Talk - Issue 6 - 23
CIO Straight Talk - Issue 6 - 24
CIO Straight Talk - Issue 6 - 25
CIO Straight Talk - Issue 6 - 26
CIO Straight Talk - Issue 6 - 27
CIO Straight Talk - Issue 6 - 28
CIO Straight Talk - Issue 6 - 29
CIO Straight Talk - Issue 6 - 30
CIO Straight Talk - Issue 6 - 31
CIO Straight Talk - Issue 6 - 32
CIO Straight Talk - Issue 6 - 33
CIO Straight Talk - Issue 6 - 34
CIO Straight Talk - Issue 6 - 35
CIO Straight Talk - Issue 6 - 36
CIO Straight Talk - Issue 6 - 37
CIO Straight Talk - Issue 6 - 38
CIO Straight Talk - Issue 6 - 39
CIO Straight Talk - Issue 6 - 40
CIO Straight Talk - Issue 6 - 41
CIO Straight Talk - Issue 6 - 42
CIO Straight Talk - Issue 6 - 43
CIO Straight Talk - Issue 6 - 44
CIO Straight Talk - Issue 6 - 45
CIO Straight Talk - Issue 6 - 46
CIO Straight Talk - Issue 6 - 47
CIO Straight Talk - Issue 6 - 48
CIO Straight Talk - Issue 6 - 49
CIO Straight Talk - Issue 6 - 50
CIO Straight Talk - Issue 6 - 51
CIO Straight Talk - Issue 6 - 52
CIO Straight Talk - Issue 6 - 53
CIO Straight Talk - Issue 6 - 54
CIO Straight Talk - Issue 6 - 55
CIO Straight Talk - Issue 6 - 56
CIO Straight Talk - Issue 6 - 57
CIO Straight Talk - Issue 6 - 58
CIO Straight Talk - Issue 6 - 59
CIO Straight Talk - Issue 6 - 60
CIO Straight Talk - Issue 6 - 61
CIO Straight Talk - Issue 6 - 62
CIO Straight Talk - Issue 6 - 63
CIO Straight Talk - Issue 6 - 64
CIO Straight Talk - Issue 6 - 65
CIO Straight Talk - Issue 6 - 66
CIO Straight Talk - Issue 6 - InsertA
CIO Straight Talk - Issue 6 - 67
CIO Straight Talk - Issue 6 - InsertB
CIO Straight Talk - Issue 6 - 68
CIO Straight Talk - Issue 6 - 69
CIO Straight Talk - Issue 6 - 70
CIO Straight Talk - Issue 6 - 71
CIO Straight Talk - Issue 6 - 72
CIO Straight Talk - Issue 6 - 73
CIO Straight Talk - Issue 6 - 74
CIO Straight Talk - Issue 6 - Cover3
CIO Straight Talk - Issue 6 - Cover4
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