CIO Straight Talk - Issue 6 - 24

I started pretty much at the bottom of the
corporate hierarchy - as the Assistant to the
Assistant of a District Manager. In the nearly 35
years since then, all of them spent at AT&T and

But my career hasn't been all about learning

" I have a vivid memory of
my boss leading me to a dark
stuffy room with microfiche
film strewn everywhere...I
remember thinking, 'If this is
what they need me to do, I'm
going to whip this room into

valuable lessons. I've also had a great time!

shape like nobody's business.' "

its predecessors, I've worked my way up to
a position of tremendous responsibility and
exciting opportunities.
Along the way, I've learned a few things: Don't be
afraid to roll up your sleeves and get your hands
dirty. Take some risks by volunteering for big and
uncertain challenges. If such challenges start to
feel overwhelming, take things one step at a time.

Where the Action Is
And why wouldn't I have a great time?!
My field is exciting and constantly changing - I
don't think any other part of our organization has

on IT this way. In short, there really is no more exciting

seen as much change during my tenure as information

place to work than technology.

technology - and it puts me and my team at the center
of the action.

Get Your Hands Dirty

At AT&T, almost everything we do depends on IT.
We're supporting some of the most crucial processes

Of course you have to like diving into the action and

the company relies on to do business and succeed.

confronting a task. Which actually is a pretty good

Our technology runs everything in retail stores from

approach in general, whether the context is state-of-the-

digital signage to point-of-sale systems on reps' tablets.

art technology - or musty file folders.

We're constantly working to improve the customer

As I said, I started out as the assistant to an assistant.

experience through new, innovative technology, such as

I have a vivid memory of my boss leading me to a dark

incorporating mobile self-service options that blur the

stuffy room with microfiche film strewn everywhere.

line between physical and digital. We're among the first

The files were hard to read and they tended to stick to

to know when a new product or service is in the pipeline

each other. Filing them was no easy task. But that's how

because we work hand in hand with marketing. We

we stored our customer records. I remember thinking,

work with the customer care function to empower the

as my boss opened that door, "If this is what they need

systems that help them not only answer questions faster

me to do, I'm going to whip this room into shape like

but predict why customers are calling, so we can address

nobody's business."

their issues proactively. We work with our analytics

That's how I've approached every task I've ever been

team to help them visualize what the data is telling us,

asked to do. The folks who succeed in IT aren't afraid to

so we can adjust our business strategies in real time.

get their hands dirty and leave things better than when

Plus we're working side by side with human resources,

they found them. It's how we learn and figure out how

finance, and supply chain... the list goes on.

to make things better for our business clients and our

It's hard to imagine any organization that doesn't rely

CIO Straight Talk | 24

customers. I rose through the ranks by not being afraid



Table of Contents for the Digital Edition of CIO Straight Talk - Issue 6

Contents
CIO Straight Talk - Issue 6 - Cover1
CIO Straight Talk - Issue 6 - Contents
CIO Straight Talk - Issue 6 - 3
CIO Straight Talk - Issue 6 - 4
CIO Straight Talk - Issue 6 - 5
CIO Straight Talk - Issue 6 - 6
CIO Straight Talk - Issue 6 - 7
CIO Straight Talk - Issue 6 - 8
CIO Straight Talk - Issue 6 - 9
CIO Straight Talk - Issue 6 - 10
CIO Straight Talk - Issue 6 - 11
CIO Straight Talk - Issue 6 - 12
CIO Straight Talk - Issue 6 - 13
CIO Straight Talk - Issue 6 - 14
CIO Straight Talk - Issue 6 - 15
CIO Straight Talk - Issue 6 - 16
CIO Straight Talk - Issue 6 - 17
CIO Straight Talk - Issue 6 - 18
CIO Straight Talk - Issue 6 - 19
CIO Straight Talk - Issue 6 - 20
CIO Straight Talk - Issue 6 - 21
CIO Straight Talk - Issue 6 - 22
CIO Straight Talk - Issue 6 - 23
CIO Straight Talk - Issue 6 - 24
CIO Straight Talk - Issue 6 - 25
CIO Straight Talk - Issue 6 - 26
CIO Straight Talk - Issue 6 - 27
CIO Straight Talk - Issue 6 - 28
CIO Straight Talk - Issue 6 - 29
CIO Straight Talk - Issue 6 - 30
CIO Straight Talk - Issue 6 - 31
CIO Straight Talk - Issue 6 - 32
CIO Straight Talk - Issue 6 - 33
CIO Straight Talk - Issue 6 - 34
CIO Straight Talk - Issue 6 - 35
CIO Straight Talk - Issue 6 - 36
CIO Straight Talk - Issue 6 - 37
CIO Straight Talk - Issue 6 - 38
CIO Straight Talk - Issue 6 - 39
CIO Straight Talk - Issue 6 - 40
CIO Straight Talk - Issue 6 - 41
CIO Straight Talk - Issue 6 - 42
CIO Straight Talk - Issue 6 - 43
CIO Straight Talk - Issue 6 - 44
CIO Straight Talk - Issue 6 - 45
CIO Straight Talk - Issue 6 - 46
CIO Straight Talk - Issue 6 - 47
CIO Straight Talk - Issue 6 - 48
CIO Straight Talk - Issue 6 - 49
CIO Straight Talk - Issue 6 - 50
CIO Straight Talk - Issue 6 - 51
CIO Straight Talk - Issue 6 - 52
CIO Straight Talk - Issue 6 - 53
CIO Straight Talk - Issue 6 - 54
CIO Straight Talk - Issue 6 - 55
CIO Straight Talk - Issue 6 - 56
CIO Straight Talk - Issue 6 - 57
CIO Straight Talk - Issue 6 - 58
CIO Straight Talk - Issue 6 - 59
CIO Straight Talk - Issue 6 - 60
CIO Straight Talk - Issue 6 - 61
CIO Straight Talk - Issue 6 - 62
CIO Straight Talk - Issue 6 - 63
CIO Straight Talk - Issue 6 - 64
CIO Straight Talk - Issue 6 - 65
CIO Straight Talk - Issue 6 - 66
CIO Straight Talk - Issue 6 - InsertA
CIO Straight Talk - Issue 6 - 67
CIO Straight Talk - Issue 6 - InsertB
CIO Straight Talk - Issue 6 - 68
CIO Straight Talk - Issue 6 - 69
CIO Straight Talk - Issue 6 - 70
CIO Straight Talk - Issue 6 - 71
CIO Straight Talk - Issue 6 - 72
CIO Straight Talk - Issue 6 - 73
CIO Straight Talk - Issue 6 - 74
CIO Straight Talk - Issue 6 - Cover3
CIO Straight Talk - Issue 6 - Cover4
http://magazine.straighttalkonline.com/womenintech2
http://magazine.straighttalkonline.com/issue11
http://magazine.straighttalkonline.com/issue10
http://magazine.straighttalkonline.com/issue9
http://magazine.straighttalkonline.com/issue8
http://magazine.straighttalkonline.com/issue7
http://magazine.straighttalkonline.com/issue6
http://magazine.straighttalkonline.com/issue5
http://magazine.straighttalkonline.com/issue4
http://magazine.straighttalkonline.com/issue3
http://magazine.straighttalkonline.com/issue2
http://magazine.straighttalkonline.com/issue1
http://www.nxtbookMEDIA.com