CIO Straight Talk - Issue 2 - 55

different layers are built up over time, particularly in large,
well-established companies. What does change is the focus
on innovation, the focus of investment, and the focus of
figuring out new ways to get value from the technology.
What we are seeing already is a shift to the cloud as the
focus of new innovation and investment.

I think one of the
biggest challenges in
cloud computing in the
next five years or so
will be how we set the right standards
for interoperability and data transfer and
how do we create interfaces that allow us
to integrate the fragmentary services.

tion protocols. Do you think that this is a step in the
right direction?
I definitely think it is. I was very impressed by the ambitious scope of MyCloud. But, of course, it is up to you guys
to actually fulfill that vision. Other IT suppliers such as
HP-EDS are also trying to do similar things. In The Big
Switch, I’ve said that one of the keys is going to be the
creation of cloud interfaces. Just as we needed a new
operating system for the PC, that would do something
completely different than old operating systems, we need a
new way to interact with the cloud, in all its complexity and
variety. And things like MyCloud and other such interfaces
being developed are going to be crucial. On one hand,
they’re going to be crucial to the users to get the whole
power of cloud computing. And on the other hand, they’re
going to be central to competition on the suppliers’ side. I
feel that we are going to see a battle of interfaces in the
next few years. We don’t know how that will turn out.
However, the kind of innovation that this competition will
push forward is going to be very important to the end user’s
ability to get the full value out of cloud computing.

You have interacted with everyone from technology
providers to CIOs to service providers. What essential
guidance can you give them?
Though the fundamental nature of IT in businesses has
changed, old technologies aren’t going to go away. One
thing we know about the history of IT in business is that a
new innovation or technology doesn’t entirely displace
everything that came before. Companies continued to use
mainframes as they moved to mini computers and microcomputers and client server systems. It is almost as if

As we move from the component model of IT to the service
model of IT, you can no longer draw distinctions between
the network guys and the software guys or the server guys.
This has led to an explosion in competition that we haven’t
seen before. It also means that, in the long run, the end user
is going to focus more and more on integration, on having
interoperability, on the ability to mix and match various
hybrid services – some that they are going to produce
themselves in their own private cloud; some that are going
to come from public grids, others that are going to come
from a vertical cloud geared toward a specific industry.
Increasingly, the focus and the major need is, How do we
integrate all these – and do it in a flexible way that allows
us to shift quickly between different services? One of the
big challenges for the IT industry will be providing
interfaces and integration platforms that allow different
services from different suppliers to be integrated at the
end-user level. This is going to create tension between the
suppliers who want to keep their services proprietary – in
order to maximize individual profitability – versus the trend
of the end-users wanting ever more integration and interoperability between all services.

Thomas Edison invented the electric bulb. To make
his invention successful, he had to have a vision. In
his vision he had to have a centralized grid and a
network that takes power from Point A to Point B. We
had several industries that came up following that
vision, building competence in managing and operating those grids. Both the “invisible hand” and the
vision of Thomas Edison that made it happen. In
cloud computing, do you see that invisible hand and
that vision?
I do see a similar process working. I don’t think you have
today the kind of central visionary that Edison was in the
early stages of the electric utility industry. But I think, in a
more distributed way, you do see visionaries emerging in
cloud computing. We tend to think of Edison as an inventor
of particular products – light bulbs, phonographs. But his
greatest strength was his systems-thinker kind of approach.
He didn’t just invent the light bulb, he figured that if he was
going to make his light bulb work efficiently, he was going
to have to create a complete distribution system for
electricity. As it turned out, Edison’s initial model wasn’t
the model that won in the marketplace. His model was
focused on DC power, which couldn’t be transmitted very
far, so it meant that every company had to build their own
electricity generation station. And of course Edison built
his conglomerate to supply the plans and components and
expertise to help all these individual companies build their

CIO Straight Talk //

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CIO Straight Talk - Issue 2

Table of Contents for the Digital Edition of CIO Straight Talk - Issue 2

CIO Straight Talk - Issue 2
Contents
So What Do CIOs Want
Innovation at the Periphery
The CIO as Thought Leader
Career Move: From Managing Technology to Managing Change
Every CIO is in the Information Business
Analytics and Decision Making
Putting IT at the Center of the Customer Experience
Pick n Pay Focuses on Delivering Value to Customers
Bringing "Lean" to IT
Whither the Cloud in a Stormy IT Enviroment?
Management by Driving a Stake in the Ground
From Data Processing to Orchestrating Knowledge
Extreme Collaboration
Enterprise Mobility: Delivering the Connected Customer Experience
CIO Straight Talk - Issue 2 - CIO Straight Talk - Issue 2
CIO Straight Talk - Issue 2 - Cover2
CIO Straight Talk - Issue 2 - 3
CIO Straight Talk - Issue 2 - Contents
CIO Straight Talk - Issue 2 - 5
CIO Straight Talk - Issue 2 - So What Do CIOs Want
CIO Straight Talk - Issue 2 - 7
CIO Straight Talk - Issue 2 - 8
CIO Straight Talk - Issue 2 - 9
CIO Straight Talk - Issue 2 - 10
CIO Straight Talk - Issue 2 - 11
CIO Straight Talk - Issue 2 - 12
CIO Straight Talk - Issue 2 - 13
CIO Straight Talk - Issue 2 - 14
CIO Straight Talk - Issue 2 - 15
CIO Straight Talk - Issue 2 - 16
CIO Straight Talk - Issue 2 - 17
CIO Straight Talk - Issue 2 - Innovation at the Periphery
CIO Straight Talk - Issue 2 - 19
CIO Straight Talk - Issue 2 - 20
CIO Straight Talk - Issue 2 - 21
CIO Straight Talk - Issue 2 - The CIO as Thought Leader
CIO Straight Talk - Issue 2 - 23
CIO Straight Talk - Issue 2 - 24
CIO Straight Talk - Issue 2 - 25
CIO Straight Talk - Issue 2 - Career Move: From Managing Technology to Managing Change
CIO Straight Talk - Issue 2 - 27
CIO Straight Talk - Issue 2 - 28
CIO Straight Talk - Issue 2 - 29
CIO Straight Talk - Issue 2 - Every CIO is in the Information Business
CIO Straight Talk - Issue 2 - 31
CIO Straight Talk - Issue 2 - 32
CIO Straight Talk - Issue 2 - 33
CIO Straight Talk - Issue 2 - Analytics and Decision Making
CIO Straight Talk - Issue 2 - 35
CIO Straight Talk - Issue 2 - 36
CIO Straight Talk - Issue 2 - 37
CIO Straight Talk - Issue 2 - 38
CIO Straight Talk - Issue 2 - 39
CIO Straight Talk - Issue 2 - Putting IT at the Center of the Customer Experience
CIO Straight Talk - Issue 2 - 41
CIO Straight Talk - Issue 2 - 42
CIO Straight Talk - Issue 2 - Pick n Pay Focuses on Delivering Value to Customers
CIO Straight Talk - Issue 2 - 44
CIO Straight Talk - Issue 2 - 45
CIO Straight Talk - Issue 2 - 46
CIO Straight Talk - Issue 2 - Bringing "Lean" to IT
CIO Straight Talk - Issue 2 - 48
CIO Straight Talk - Issue 2 - 49
CIO Straight Talk - Issue 2 - 50
CIO Straight Talk - Issue 2 - Whither the Cloud in a Stormy IT Enviroment?
CIO Straight Talk - Issue 2 - 52
CIO Straight Talk - Issue 2 - 53
CIO Straight Talk - Issue 2 - 54
CIO Straight Talk - Issue 2 - 55
CIO Straight Talk - Issue 2 - Management by Driving a Stake in the Ground
CIO Straight Talk - Issue 2 - 57
CIO Straight Talk - Issue 2 - 58
CIO Straight Talk - Issue 2 - From Data Processing to Orchestrating Knowledge
CIO Straight Talk - Issue 2 - 60
CIO Straight Talk - Issue 2 - 61
CIO Straight Talk - Issue 2 - Extreme Collaboration
CIO Straight Talk - Issue 2 - 63
CIO Straight Talk - Issue 2 - 64
CIO Straight Talk - Issue 2 - 65
CIO Straight Talk - Issue 2 - Enterprise Mobility: Delivering the Connected Customer Experience
CIO Straight Talk - Issue 2 - 67
CIO Straight Talk - Issue 2 - 68
CIO Straight Talk - Issue 2 - 69
CIO Straight Talk - Issue 2 - 70
CIO Straight Talk - Issue 2 - 71
CIO Straight Talk - Issue 2 - 72
CIO Straight Talk - Issue 2 - 73
CIO Straight Talk - Issue 2 - 74
CIO Straight Talk - Issue 2 - Cover3
CIO Straight Talk - Issue 2 - Cover4
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